Reebok Unveils ‘Create What Makes You’ Lifestyle Collection Marrying ’80s and ’90s Nostalgia

Reebok, the renowned sports culture brand, has introduced its latest lifestyle collection, “Create What Makes You.” This capsule breathes new life into the iconic branding of the ’80s and ’90s, merging nostalgic inspiration with innovative design.

The collection showcases a distinctive feature – the tongue label on each shoe seamlessly combines one-half of Reebok’s star crest from the ’80s with one-half of the vector branding from the ’90s, symbolizing the fusion of past inspiration for a future impact.

Highlighted silhouettes include the Classic Leather, drawing inspiration from thrifting with vintage aesthetics, and the Club C 85, a retro-inspired iteration combining design elements from its storied past. The Club C Revenge for Women reinvents vintage by blending retro elements from the ’80s and ’90s to create a fresh look.

Accompanying the footwear is a range of vintage-inspired apparel featuring essentials like cover-ups, shorts, tank tops, and hoodies. The Create What Makes You collection is set to hit the shelves on February 1, 2024, and will be available on Reebok.com.

You can see the collection below.