Adidas Confirms Plans to Sell Kanye’s Designs Without Yeezy Name
[ad_1] Adidas has reportedly confirmed plans to sell Kanye West's designs without the Yeezy name, a move that will reportedly save the company around $300 million.According to a CNN Business report published on Wednesday (Nov. 9), Adidas confirmed previous reports that despite terminating its longstanding business relationship with Kanye West back in October, the world-famous sports apparel brand will resume the sale of sneakers and clothing previously designed by the Chicago rapper-producer. Although Adidas fully intends to remove the Yeezy name and associated branding from their products, the financial benefits of Ye's designs, which they own, are too great to put to discontinue altogether.The CNN report says during a quarterly earnings call that took place on Wednesday, the shoe giant announced canceling...